British Airways has always been in the business of connecting people and with the awarding of our Business Opportunity Grants, more companies will benefit from the chance to connect with their business associates more often.
Our collaborative research with Harvard Business Analytic Review has proved that conducting business in person is of great importance.
The findings show that 89% of professionals think face-to-face meetings are essential for sealing the deal, while 95% said it’s the key to successful, long-term business relationships. It seems that no matter how far you need to travel, it’s well worth the effort.
And the grants are about more than just helping people get from one place to another. To help business travellers be more comfortable, responsive and productive, we’ve partnered with some great companies such as American Express, British Airways World Cargo and Regus.
British Airways teamed up with Harvard Business Review Analytic Services to investigate the importance of conducting business in person.
Find out why face-to-face interactions can help businesses.
